Sunshine Social Welfare Foundation


1.What does your NGO do to support people with disfigurements?

Since 1981, the mission of Sunshine Social Welfare Foundation has been to provide comprehensive services for burn survivors and people with facial disfigurements in order to assist them in their physical, psychological and social rehabilitation, but also to uphold their human rights and dignity by transforming social attitudes about disfigurement through social education and advocacy.


2. What does face equality mean to you?

Sunshine began to promote Face Equality in Taiwan 2010 through social education in schools, communities, as well as the media and since 2014, through Face Equality Day held annually on May 17. Li-Chen CHUANG, Manager of Sunshine’s Advocacy Team explains why Face Equality is important: “People with facial disfigurement are no different from other people but we often face prejudice and discrimination. Face Equality emphasises respect of differences, it encourages people to look beyond appearances and it seeks equal treatment and equal opportunities for people, irrespective of how they look.”


3. What has your NGO got planned for international face equality week 2019?

This year’s Face Equality Day will mark the culmination of Sunshine’s Face Equality Island Tour projectthat was launched in late 2018 to promote Face Equality across Taiwan. The goal of the Island Tour is to have city and county governments across Taiwan pledge their support for Face Equality and initiate concrete actions to prevent appearance-based discrimination. At the same time, we are seeking pledges of support from schools and businesses in each county and city. So far:

  • 19 cities and counties have pledged support for Face Equality and will promote Face Equality Week. Tainan City and New Taipei City have adopted concrete measures to stop the practice of requiring a resume with photo when hiring government employees.
  • Over 450 schools across Taiwan have pledged support of Face Equality and over the next few months, social education activities will be held in these schools.
  • Over 200 businesses across Taiwan have pledged support of Face Equality.
  • Sunshine partnered with cartoonist Mr. H.H, his character Mei Mei is the spokesperson for the Face Equality Island Tour and she appears on special transparent static cling decals with the message: “I’m beautiful not because of how I look, but because of who I am.” Schools and businesses who support Face Equality can stick the decals to doors or mirrors.


4. What are your hopes for the international face equality movement and what would you like the movement to achieve in the future? How does your NGO fit into this?

Li-Chen CHUANG, Manager of Sunshine’s Advocacy Team

“Since 2010, we’ve been working towards making Face Equality a nationally-recognized campaign in Taiwan. We are now really excited to be part of Face Equality International and bring this movement to the global stage. Across the world, there are still too many people who are denied the basic right to live a full, active life in society just because of how they look. Together with the international members of this alliance, we can combine our strengths to change people’s attitudes towards disfigurement on a global scale.”


Media handle: #臉部平權  #陽光基金會




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